PROJECT
Vail Resorts
Responsive Redesign Kickoff
AGENCY
Sapient Nitro
OVERVIEW
Redesign Vail Resorts digital platform to be responsive for all web experiences with the following business objectives in mind.
ROLE
UI Designer, Visual Design
Enable purchase capability of core products (Lift Tickets, Season Passes, Ski School, and Lodging) across all devices
Streamline the booking experience resulting in an increase in L2B conversion
Enable guests to consume content and offers that are relevant to them based on where they are in the customer journey
Leverage the latest design / best practices to deliver an engaging yet simplified experience
